7 Secrets to Selling Your Home That People Often Forget

7 Secrets to Selling Your Home That People Often Forget

  • Tropical Properties VI
  • 05/9/23

St. John, one of the breathtaking Virgin Islands, has been known to attract visitors worldwide due to its extraordinary beauty and charm. Surrounded by turquoise waters and lush greenery, residents of St. John are blessed with a unique blend of stunning views, a tranquil atmosphere, and an opportunity to live amongst some of the friendliest people on earth. The infectious Calypso music, the flavorful dishes, and the endless activities make St. John an enchanting place to call home.
With so much appeal, attracting a buyer to your listing in St. John can be pretty straightforward, but preparing the listing for sale can be another story. You may already know the basics, like decluttering, staging, and curb appeal. But are you aware there are a few often-overlooked details that can make a big difference in attracting buyers?
First, consider the scent of your home. A welcoming and inviting fragrance can make a lasting impression. Proper lighting is also essential, especially during home tours. Deep cleaning and home maintenance are necessary to showcase your property in its best possible condition. Remember to factor in agent commissions and set a reasonable selling price to avoid losing money. Finally, keep in mind any privacy concerns and adjust accordingly. These simple yet crucial tips can significantly impact your home's appeal and help you make that sale.

Signature scent

When preparing St. John homes for sale, paying attention to all senses, including smell, is essential. A potential buyer walking into a house with an intense or unpleasant odor can quickly be deterred from the property. While some sellers may focus solely on decluttering and staging, forgetting to address scent can be costly. Neutralizing pet odors and incorporating fresh flowers are simple ways to make the home more inviting. Additionally, simmering a pot of spices before a showing can create a warm and welcoming atmosphere, leaving a positive impression on potential buyers.


When prepping a room, it's essential to pay attention to every detail, including the lighting. A well-lit room can make all the difference in taking a space from average to outstanding. To achieve optimal lighting, consider using a mix of natural, spotlight, and ambient lighting. Natural lighting can make a room feel bright and spacious, while spotlights highlight particular features or areas. Lastly, ambient lighting can create a warm, inviting atmosphere that potential buyers will appreciate. A few simple tweaks can make a significant difference in showcasing your home's appeal.

Deep cleaning

You may have already done some general cleaning, but remember deep cleaning those hard-to-reach spots, like behind appliances, cabinets, and closets. Remember the rafters, which can accumulate dust over time. Even small tasks like sweeping the front step and the balcony can make a big difference in making an excellent first impression. Deep cleaning may seem like an enormous undertaking, but it can ultimately lead to a quicker sale and potentially even a higher sale price for St. John luxury villas.

Home maintenance

It's important to consider all aspects of a listing's presentation, including the maintenance and upkeep over the years. Home buyers want a move-in-ready property to enjoy without worrying about necessary repairs or maintenance. That's why it's crucial to remember to address home maintenance when preparing a house for sale. Neglecting routine care of your HVAC system, failing to clean windows, or leaving the pool without regular maintenance can cause potential home buyers to hesitate to offer. Ensure that you take care of tidying outdoor entertainment areas and lawn care regularly to make your home more inviting for showings. Additionally, remember to have a professional check on the roof and garage door, as these fixtures play a significant role in your home's curb appeal and functionality.

Agent commissions

While it can be tempting to focus solely on the aesthetic appeal of your home, ensuring that you are clear on who gets paid and how much will ultimately save you time and frustration in the long run. Agents are vested in selling your home for the best price possible, and their commission is typically factored into the final sale price. By taking the time to understand the commission process early on, you can avoid any misunderstandings or surprises during the negotiation process.

Reasonable price range

Don't overlook the importance of investigating a reasonable price range. It's easy to get caught up in the excitement of selling your home and forget that potential buyers will look at comparable properties and check market prices. Before listing your home, take the time to conduct thorough research and compare recent sales against your property. Consider having an appraisal done and asking your St. John realtor for a comparative market analysis and a suggested range for the price. These steps can help ensure that your home is priced competitively and attract the right buyers, ultimately leading to a successful sale.

Privacy concerns

While preparing to list your home, the last thing on your mind may be privacy concerns. However, it's important to remember that strangers will be touring your property. Protecting your privacy means avoiding sharing personally identifiable items — anything from important papers like diplomas or certificates to photos showing yourself and those around you. By carefully considering what information you are making available for all who view it, you protect your privacy and present a welcoming, depersonalized space to buyers.
Getting your home ready to list takes significant work, but you can sell it quickly with the proper preparation and strategy. With these seven tips in mind, you will make an impression on potential buyers while protecting your privacy. By taking care of deep cleaning and maintenance tasks, understanding agent commissions and price ranges, and considering privacy concerns before listing your home for sale, you can ensure that the entire selling process goes smoothly from start to finish.
For more information on preparing your St. John luxury home for sale, contact one of the agents at Tropical Properties VI at your convenience.

*Header photo courtesy of Shutterstock

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